Hotel Brands Continue to Cut Staff in Timeshare Sector January 27, 2009
Posted by Bryan Connelly in : ARDA, Bluegreen Resorts, General, Hilton Grand Vacation, Marriott Timeshares, News & Events, Sunterra/Diamond Resorts, Timeshare Rental, Timeshare Resale, Timeshare Resource, Travel, Uncategorized , trackbackLayoffs continue to pile up as 2009 proves to be as bad for employment as December 2008 was. Spreading like wildfire, Hilton Grand Vacations is following suite with 187 of their 3,500 timeshare employees let go. Marriott is cutting at least 134 people by mid-February due to the infamous tightening of credit. Bluegreen is another top brand in the hospitality industry that has continued to shed 60% its workforce to stay afloat.
The need for sales staff has declined to a point that most companies are grinding down their marketing and timeshare sales positions altogether. Marriott and Hilton continue construction of new resorts however. Representatives repeat over and over that their timeshare segments are suffering because of the tight credit market, declining real estate values and less spending by fearful consumers. Hilton is excited about discussing plans for expansion however, but will not comment on the numerous layoffs.
BuyATimershare.com is seeing exponential grown and is in the midst of augmenting its staff to keep pace with the success. As timeshare developers decay, people are eager to get rid of their vacation properties. Still cooling off after opening a new resort in Hawaii, Hilton still speaks optimistically.
A representative said that plans to expand in Orlando’s tourist corridor are underway and Hilton is eager to discuss its expansion in the Sunshine State. Diamond Resorts had considered acquiring Bluegreen for $15 per share plus all outstanding debts. Today that would be quite a bargain since Bluegreen has drastically reduced its growth and budget in light of the economic credit crunch. Bluegreen, after cutting over 2000 jobs, are considering further cutbacks.

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